First Look Forum on research technologies and startups, April 18 

The Office of University Relations is co-hosting the annual First Look Forum with the UW-Milwaukee Research Foundation and the Medical College of Wisconsin on Thursday, April 18, from 4 p.m. to 7 p.m. at WE Energies (231 W. Michigan St.). 

This event showcases the innovative researchers and technologies in our region. Participants will share exciting solutions for unmet needs with Milwaukee business leaders, investors, entrepreneurs and academic stakeholders who can help them guide these solutions into the marketplace. 

RSVP for free online

Featured speakers include: 

  • Dr. Bing Yu, associate professor in the Marquette University and Medical College of Wisconsin Joint Department of Biomedical Engineering, who will speak on “Saying Goodbye to Endotracheal Tube Misplacement – A Near-Infrared Device for Safer Intubation.” 
  • Dr. Joseph Wall, associate professor and Donald F. Flynn and Beverly L. Flynn Chair of Accounting in the College of Business Administration; and Dr. Kevin Rich, Chair and Charles T. Horngren Professor of Accounting; who will speak about a startup company in “Praximae: AI-Enabled 3D Education, Seven Minutes at a Time.” 

President Michael R. Lovell will deliver opening remarks alongside UW-Milwaukee Chancellor Mark Mone and Medical College of Wisconsin Provost Joseph Kerschner. 

Contact Dr. Kalpa Vithalani, executive director of technology transfer, with any questions. 

Attention researchers: Would you like to bring your research to life? Have an idea for an impactful product or service that can benefit society? Dr. Kalpa Vithalani helps connect your ideas and inventions with an ecosystem of corporate, entrepreneurial, legal and investment resources to create the partnerships needed to create value and to benefit the public. It all begins with your Marquette idea or invention. 

Contact Vithalani to discuss your idea at (414) 288-0668 or Please tell her about your idea/invention early to allow time to assess options that will allow for optimal intellectual property protection and leverage the commercial potential of your work.