Marquette Today overview
Marquette Today is the umbrella brand for today.marquette.edu, Marquette Today emails and the related social media accounts (@marquettetoday on Facebook, @MarquetteToday on Twitter and @mutoday on Instagram).
Marquette Today is designed to ensure university news and events are shared with the campus community daily. This timely vehicle will feature campus news, events, research, awards and accomplishments, and feature articles on strategic university initiatives.
Integration with university newsletter
Marquette Today emails (formerly known as “news briefs”) are sent to all faculty, staff and students every Monday and Thursday, except during summer and academic breaks, when only the Monday email is sent.
Marquette Today will feature the top four to six news items and direct users to its website. The featured news items will be determined by the Office of Marketing and Communication. High-priority notices as determined by university leadership are also sent periodically.
Content submission guidelines
The deadline to submit items for the Monday Marquette Today e-newsletter is Friday at noon. The deadline for the Thursday Marquette Today e-newsletter is Wednesday at noon.
Content submitted to Marquette Today will typically be posted within 24 hours on weekdays, depending on time sensitivity of the information submitted.
- The audience for Marquette Today is first and foremost an internal one – faculty, staff and students.
- As such, it is also a broad audience, reaching across all departments and schools.
- Indicate in your submission if your content is more relevant to faculty and staff or students, or relevant to both audiences.
- Items included must be applicable to most of campus (i.e. department specific events or events only open to a small group would not be a fit for Marquette Today and should be promoted via other channels).
- Only Marquette-related news is published.
- Events must be hosted/co-hosted by a Marquette group or organization in order to be included in Marquette Today.
- Inclusion is at the editor’s discretion.
Article priority
Article priority is determined by the topic’s level of importance to the university, as well as its timeliness.
Article frequency
Because of the immense amount of editorial content submitted, especially during the academic year, articles will be published once. Some articles may be updated if additional information is required or event details change.
Calendar
The University Calendar lists events happening on campus. When submitting items to Marquette Today, there is a field within the Marquette Today form to request your event also be on the University Calendar. If you only want your event on the calendar and not in Marquette Today, you can do so via the form specific to the calendar.
To be included in the University Calendar, events must be open to the entire campus community and have campus-wide appeal. Student-run events must also be approved through the Office of Student Development. A link to the University Calendar is included on the Marquette Today website.
Contact information
Whenever possible, and especially for events, be sure to include with your submitted information the phone number, email and website link that interested individuals can use to respond to or obtain more information.
Special events
All event notices should include the event name, date, time, location, admission cost, a brief description and a response deadline. If the event is student-organized, it must be open to the entire campus community and have campus-wide appeal.
Style and editing
OMC staff will edit submissions for style, length and clarity. Articles are structured as news articles, not promotional ads, and follow the University Style Guide and Associated Press style.
If your news item or event does not relate to most of campus, there are multiple other outlets through which your message can better reach your target office. For assistance, contact Abby Cole, communication specialist in the Office of Marketing and Communication, at (414) 288-6195.